Bitrix24 Helpdesk

Online Store: Triggers

Automation rules and triggers are available in Deals + Orders mode. For more details, see Work in Store without orders.

What are triggers?

Triggers help automate your online store workflows. They track customer actions, such as:

  • Paying for an order
  • Submitting a CRM form
  • Making or receiving a call

When a trigger detects an action, it automatically moves the order to the appropriate stage.

Each trigger runs based on specific conditions. You can also enable Allow switching to previous status to let a trigger move an order back to an earlier stage.

Check if this tool is available on your plan.
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Available triggers

Responsible person change

Runs when you change the person responsible for the order.

Incoming e-mail, Message has been sent, Email viewed

Runs when you send or receive an email related to the order, or when a customer views an email.

Email link clicked

Runs when a customer clicks a specific link in an email. Add the same link in the trigger settings (for example, a quote or order page link).

Incoming call, Missed call

Runs when you receive or miss a call from the contact or company linked to the order. You can choose which communication channel to track.

CRM form submission, Callback

Runs when the customer linked to the order submits a selected CRM form.

Payment

Runs when the customer completes a payment. Payment details appear in the order timeline.

Shipment approved, Tracking number added

Runs when you approve a shipment or add a tracking number in the Shipment section of the order.

Shipment, Shipment updated

Runs when you mark the order as Shipped.

Order canceled

Runs when the order is canceled.

Webhook

Runs when an external system sends a webhook request for the order.

Visit

Runs when visit tracking starts.

Visitor return

Runs when a known customer returns to your website.

Initial/each message posted by client to live chat

Runs when a customer sends a message in the selected open channel. You can track the first message or every message.

Document created

Runs when you create a document from a template in the order.

Document opened

Runs when a customer opens a document generated from the order template.

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