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Facebook Lead Ads integration

Bitrix24 has updated the Facebook Lead Ads connection way. Now you can connect forms created in Facebook.

When the client fills out a form on Facebook, the data will automatically go in your CRM.

You can no longer link a CRM form created in Bitrix24 to Facebook. Previously connected forms will continue to work, while new ones will need to be created in Facebook and then connected to the account.​

How it works

1. Create a form in your Facebook account.

To do this, open the Instant Forms section in the Facebook Business Suite.

Click the Create form button.

Fill out the form fields.

Read more in the articles: About Instant Forms and Create a Lead Ad from Ads Manager.

2. Connect a form in Bitrix24

Go to the Contact Center page. Click Facebook Lead Ads > Create Form.

Select the Facebook lead form case.

Connect your Facebook account and select the created form from the list.

Fields from the form are matched automatically, if some fields are not set, you can configure them manually.

Read more in the article CRM forms designer and Changes in CRM form settings.

When you finish to configure the form, click Save.

You can find the connected form in the CRM forms section.

Read more about CRM forms in the article New CRM form list.

3. Check form integration with Facebook

You can check how the form works. Click the link.

Select the page, the form and click the Preview button.

Fill out the form and submit it. If all the settings are correct, you will get a notification in your Bitrix24 account.


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