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Create Smart Process Automation in CRM

Smart Process Automation (SPA) lets you automate almost any workflow. For example, you can manage purchases or handle customer complaints.

To create a new SPA:

  1. Open CRM.
  2. Click More.
  3. Expand Smart Process Automation.
  4. Select Smart Process Automation.
  5. Click Create.

In this section, you can create SPAs connected to CRM. To view SPAs used in automated solutions, go to Automation > Automated solutions.
Automated solutions
Create SPA for automated solutions

Select one of the default options:

  • Essentials only
  • All options selected
  • Empty SPA

You can customize any option to match your workflow.

We’ll use the Empty SPA preset to walk through these sections:


SPA components

Choose the tools you want to include in your SPA.

Enter name: Displays in lists and forms.

Use custom pipelines and sales funnels in SPA: Create multiple pipelines and move items between them.
Sales pipelines
Sales tunnels

Use custom stages and kanban in SPA: Manage items visually on a board.
Kanban view in CRM

Use automation rules and triggers in SPA: Automate tasks, notifications, and assignments.
Create automation rules and triggers

Automation rules and triggers are available in an SPA only if you enable this option.

Use workflow designer in SPA: Run workflows when items are created or updated.
"Autorun: when added" option in workflow templates

Make new pipelines public: Make pipelines visible to all users or restrict access.
Access Permissions in CRM


SPA form layout

SPA items use a dedicated form to store information, just like other CRM items. Choose which standard fields to include in the form.

Field Description
Company details Includes company name, email, phone, VAT ID, address, and more.
Source Shows how the customer found your company.
Customer Links to contacts and companies in CRM.
Start date / End date The start date shows when the item was created. The end date is set automatically 7 days later.
Observers Add users who can view the item and join a chat to discuss it.

Click here to learn more about standard fields in CRM.

Additional options

Enable the options you need:


CRM bindings

Use this tab to set up connections between your SPA and other CRM items.

Bind to this SPA: Turn on this option to link a CRM item to your SPA. Then select the item from the dropdown list.

For example, if you select Deal, a binding field appears in the SPA item form. You can use it to find and link a deal to any SPA item.

Add linked items list to details form: Adds a tab with a list of SPA items to the linked CRM item.

For example, you can view all SPA items linked to a deal.

Link this SPA to other CRM items: Turn on this option to connect your SPA to items like deals or contacts. Then select the items from the dropdown list.

For example, when you link the SPA to Contacts, a binding field appears in the contact form. You can use it to link any SPA item to a contact.

Add linked items list to details form: Adds a tab with related CRM items to the SPA form.

For example, a Contacts tab appears in the SPA item form (such as a complaint).


Bind to other tools

Use this tab to connect your SPA to other tools, such as:

  • CRM items
  • Calendars
  • Tasks
  • Task templates

For example, when you create a task, you can attach an SPA item to it.


Save and continue

After you finish all settings, click Save.

Next, configure the item view form, Kanban stages, and other parameters.
Configure Smart Process Automation in CRM


In brief

  • Create a new SPA in CRM > More > Smart Process Automation > Smart Process Automation.
  • Choose the tools you want to use, such as pipelines, sales tunnels, Kanban, and automation rules.
  • Select the standard fields for the item form and enable options like Recycle Bin or counters.
  • Set up connections between your SPA and other CRM items, calendars, tasks, or task templates.
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